[Digital Prototype ] SIGN





SIGN is a research data collection & social experiment app (mobile website) which records and collects people’s reaction toward certain signs. In this app, users are required to input their information to start. 





Since SIGN is a mobile data collection tool, it just needs one click to be shared, it will be much more efficient for the psychologist to get a large amount of data in short time than collecting data by asking people filling out questionnaires. Besides, UI designers are also able to utilize sign better to achieve their goal (such as providing a better user experience or leading users to the certain page) with the data collected by SIGN.


Main Challenge

The main challenge of this interactive is to eliminate possible interference factors.

This main problem come up with many detail problems, such as information choice. I want the user to know and go through the information, however, I don’t want the user to be attracted by the information too much, or it’s gonna affect user’s reaction.



The initial idea is inspired by a psychological experiment about crowd psychology. I started to think about that people always have some certain expectation or curiosity toward signs too, which called ” set psychology” (In psychology, a set is a group of expectations that shape experience by making people especially sensitive to specific kinds of information. —-Wikipedia)


Previous Versions


The First version of this interactive project was called “FootPrint” Interactive project. It is a physical project which stimulates people to think why did they choose to stand on the footprint that obviously facing nowhere. This project could be set in museum or galleries. The footprint will be pasted on the floor and it would be facing an empty wall, a column, or the gap between artworks.



This project failed because I couldn’t find a suitable place to install this project.



HIII MUSEUM  is an App that allows users to discover the museum and exhibitions by themselves. And the “footprint project” is like a little interesting bonus inside the app. Users can view the museum, if they are interested in the footprint and click it, there will be questions asking why they chose to come here.



Screen Shot 2018-03-08 at 5.34.58 PM



Future Development:

The usage of SIGN could be burdened, allowing it to serve for more social research projects instead of just one. Then, the challenge will be how to make it easier for researchers to express their research questions, and how to attract more people to use it.



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